Business

Oct05

How to Create a Great Marketing Message

Messaging is one of the most important components of business marketing. A business creates brand awareness by communicating their story to the world and telling potential customers what the product or service can do for them. At the end of the day, businesses...
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Sep21

What is SEO and Why Does My Business Need It?

For many, SEO is a mystery in the digital marketing world. The term is frequently thrown around, but never thoroughly explained. You get the gist of SEO, but still aren’t sure how to actually use it. You may be asking questions like, “Should I be...
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Aug23

What is Brand Awareness and How Does It Help Grow Your Business?

You are exposed to thousands of brands every single day, whether you see or hear them, they are there. Do you find yourself using Spotify instead of Pandora? Or going to Target instead of Walmart? This is what brand awareness does for a company: it embeds...
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Jan25

The Kudzu Story

Every great brand has a story. And, sometimes, because growing a business can be challenging and unpredictable, that story is one of difficulties and triumphs. Want to know ours? Here is an article written by Kudzu Brands CEO and co-founder Murphy Funkhouser...
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