Rebuilding the Living Stone Design + Build Brand
Helping a builder stand out and gain recognition as a leader in a crowded building market.
Living Stone crafts award-winning custom homes that exceed client expectations. For over 20 years, their proven process and strategic partnerships with architects, designers and realtors has delivered dream-worthy homes at the best value to hundreds of families and couples seeking a happier, healthier life in the mountains. They wanted to be positioned as the region’s premier green, custom home builder, educate the public about Living Stone’s 6 Levels of Service, and be found amid a sea of local green builders online.
In a crowded builder marketing, Living Stone’s goal was to differentiate themselves and stand out. We helped them to do this by defining their 6 levels of service and creating an advertising campaign and digital strategy that focused on each of these distinct levels. It was made evident to the market that Living Stone is as mindful about their process as they are about building healthy, beautiful green homes.
Living Stone Design + Build has become one of the region’s most notable builders. They continue to gain recognition for their work. They say having a brand as beautiful as the homes they build has helped them put down a foundation of success in the market!