Morgan Keefe Builders

Morgan Keefe Builders

Morgan Keefe Builders

Morgan Keefe Builders

Kudzu Builds an Impressive Brand and Website with Morgan Keefe.

Helping a home builder retain their position as a leader in the luxury home building market.

We appreciate the team approach from Kudzu and the fact that the quality of our advertising has improved significantly.-Jackie Higgs, Morgan-Keefe Builders, Inc.

Big Idea

Today, Asheville-based MKB enjoys a solid reputation for building luxury homes of exceptional quality with thoughtful client service. Their custom lakefront and mountain homes are in high demand across the Carolinas. MKB is honored to be a preferred builder for many of the region’s finest architects. Morgan Keefe wished to be known as WNC’s and Upstate South Carolina’s premier custom home building partner. Their goals were to increase market and private community awareness, positioning themselves as the BEST custom builder in the region. 

 

Strategy

Kudzu assisted Morgan Keefe Builders in continuing to grow and showcase their building portfolio online and through ongoing social media efforts. We also helped them partner with premiere communities and developments as a Featured Luxury Home Builder, provide resources to keep them at the top of mind for referrals, and develop better prospecting tools to help filter qualified leads.

 

Impact

Morgan Keefe’s reputation and visibility within the WNC and Upstate SC community continues to grow, and their new website is successfully building better brand recognition. By staying in front of the developers, they are improving their top of mind awareness as the preferred builder on home sites within their communities. We have also provided them with the tools to focus on marketing goals and strategy including identifying who their potential customers are and how to focus on that niche.

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Project Details:

Branding , Copywriting , Graphic Design , Logos , Websites

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