Brand Development | Real Estate
The Big Idea
The Marie Reed Team, and in particular Marie Reed, came to Kudzu Brands because she was ready to take her business and brand to the next level. While she and her team were performing well in the market, they hoped to further refine and upgrade her brand in order to raise brand awareness and gain more clientele within her target audience. In general, she was seeking a more modern, sleek and very recognizable look for The Marie Reed Team logo and business collateral.
The Strategy
Kudzu worked with Marie Reed to create a brand that is easily recognizable, retains the equity of Marie’s name in the market and embodies Marie’s spirit of expertise and compassion. We developed her brand to be recognized as a team unit with Marie at the lead, while honoring Marie’s commitment to her faith and her niche in the faith-based market.
The Impact
Working with the Kudzu team, Marie Reed launched an impressive new brand into the market in 2020. Her already-successful firm is garnering even more market attention and continues to grow, add team members and exceed sales goals.
The Work
