Marketing

Dec19

Your 2020 Business Planning Checklist

2020 has finally arrived and it’s time to step into the new year with a plan to give your business its best year yet! The best way to ensure that things are going to go up for you (meaning marketing awareness, sales, positive reviews, etc.) is to start...
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Nov26

The Power of Branding and Pumpkin Spice Lattes

Every Fall, the shelves of just about every grocery store are lined with pumpkin spice-themed products, from latte mixes to air fresheners to lotions and far beyond. Pumpkin pie spice, as it was originally called, was meant for pie and pie alone. It’s...
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Oct21

Are You a Non-Profit with a Story to Tell?

As a non-profit, you know that marketing often comes second to all of the other administrative things you need to do such as writing grants, communicating with donors, and building up your board. However, you also know an effective marketing strategy...
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Sep27

Understanding Facebook Ads

Maybe you’ve been hearing all about how you should be using Facebook Ads, but you have no idea how to do it. Or, perhaps you’ve been using them, but haven’t seen the results that you’ve wanted. You’re spending money on these ads, so why not...
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Aug01

Professional Brands for Medical Practices

For any medical practice, it can be challenging to find the time to think about your brand and how your practice is being perceived in the market. Why? Because you’re very busy helping people feel better and live better lives! However, you also know...
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